Projects

Projects

DESIGN DECISIONS

For this project, we were challenged to get the first thing we threw away after the first class of the semester, and rethink it, redesign it, and reform it. I threw away a bill blister. Allan Chochinov, the teacher, took us on a whole quest during the class time. I pushed my project from being a bill blister, to fictional design, a campaign against gun violence, a story of war between pharmaceutical companies, an experience about prescribed drug overdose, and back again to a fictional design. It is amazing how we overlook things we through away everyday. I am proud of this project because it was not about design only, it was about history, culture, experience, advertising, and beyond."

Details:

MFA Design — Designer as Author+Entrepreneur
School of Visual Arts, NY
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Teacher: Allan Chochinov
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Year: 2014


Details:

MFA Design — Designer as Author+Entrepreneur
School of Visual Arts, NY
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Advisor: Stephen Doyle  
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Year: 2015

AL-MIDAD

A classic word that means “ink” in Arabic, Al-Midad is a bilingual digital book that explores the journey of designing Arabic type. Through interactive demonstrations and engaging multimedia, this book will provide the building blocks and typographic resources for designers, design students, and educators to advance typographic contemporary practice.

Special thanks to Tarek Jammal & E S Kibele Yarman for their contribution in making the promotional video.


SEVEN DAYS IN DIABETES INFOGRAPHICS

For this project, I collected various data including medications, glucose level readings, physical activities, nutrition and sleeping periods for a week. Then, the data was translated into infographics to find out what is a connection between these variables. 

Details:

MFA Design — Designer as Author+Entrepreneur
School of Visual Arts, NY
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Teacher: Scott Stowell
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Year: 2014


CAN DESIGN TOUCH SOMEONE'S HEART?

"This was the first project for Stefan Sagmeister’s class. "I choose my audience to be the Speaker of the Parliament of Kuwait, Mr. Marzouq Al-Ghanim.

He was recently elected, and to my knowledge, he is the youngest to hold such position. I choose him because he is ambitious, young, and willing to make a difference. At that time, Mr. Alghanim conducted a national referendum for the first time. No former speakers worked on such initiative. The main purpose of the referendum was to know the community priorities so he can lead the parliament to develop these issue during the coming year. Stefan pushed this project from being a personal calendar, to a captain band, till it reached its final form. Since Mr. Al-Ghanim is a big soccer fan, and he a former president of a major soccer clubs in Kuwait, I chose a soccer ball to be whats going to touch his heart. I picked the outcomes of the national referendum and illustrated them as a soccer coach tactics, prioritized as the public stated in that referendum. After all, politics is a game. The ball sits now at Mr. Al-Ghanim’s office at the parliament.

I was challenged me to make it the most gorgeous soccer ball, and because I couldn’t print on the ball, I had to write it myself. Stefan was a bit skeptical about the final outcome, while he was getting the ball out of the box, I remember him saying 'It is actually pretty damn good'.

Details:

MFA Design — Designer as Author+Entrepreneur
School of Visual Arts, NY
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Teacher: Stefan Sagmeister
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Year: 2013


THE MAESTRO

I decided to construct a desk chair out of typewriters because I think they are complementing each other. I am fascinated by the whole notion of the gesture and the posture of the person who sits and types. I feel that there is an intimate moment between the person, and the type writer created by the sounds, the rhythms and the movement of the keys.

“There is nothing to writing. All you do is sit down at a typewriter and bleed.”
— Ernest Hemingway

I constructed the chair considering myself as a musician playing jazz music, or an author writing a story, I built it as I go without planing it ahead.

Details:

MFA Design — Designer as Author+Entrepreneur
School of Visual Arts, NY
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Teacher: Kevin O'Callaghan
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Year: 2014


MUSIC IS REVELATION

This is a black and white type motion project. The nostalgic music score that I picked for this type motion project is by Omar Khairat because it was one of the first music pieces that I have ever listened to. I picked the geometric Fatemi Kufic writing style to write Music is Revelation. Then, I constructed the words  using small geometric building blocks because this particular style is modular, and it is some how similar to the process of constructing buildings.

Details:

MFA Design — Designer as Author+Entrepreneur
School of Visual Arts, NY
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Teacher: Gail Anderson 
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Year: 2014


Details:

MFA Design — Designer as Author+Entrepreneur
School of Visual Arts, NY
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Teacher: Stefan Sagmeister
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Year: 2013

 

SCREW THE SYSTEM

Screw The System is a collaborative project with Luisa Velez. It was born from
a former design project that was unfortunately stymied due to a pervasive lack
of trust in honest human kindness. It took us one conversation over a cup of coffee to realize just how many times the system had screwed us in our lifetime, often
times without noticing it.

The system has determined what we do, what we eat, who or what we hate, and even who we can marry. We decided it was time to screw the system back, literally and figuratively.